Byron Center– There are a few things to consider before hitting “post” on Instagram, TikTok or other social media platforms.
And these things can impact your work and your career goals.
That was the message from Taylor Destin, a full-time social media influencer and content creator who recently presented the dos and don’ts of social media to a senior English class at the Byron Center. Highschool.
“When you go to a job interview, the first thing people do is search for you on social media,” said Destin, known as The Wandering Michigander on TikTok.
Destin, who recently left a job at a large corporation, and Chelsie Wyse, owner of Tac
“When you go to a job interview, the first thing people do is search for you on social media,”
– social media influencer Taylor Destin
There are college degrees and social media jobs. Companies use it for all kinds of reasons: to sell things, to share news and messages. “It’s all about social media these days,” Destin said.
Byron Center English teachers Linda Baas and Erin Bastis invited social media experts – coordinated by Kent ISD Career Readiness – to speak as part of a modern communication unit that also includes mock interviews and CV writing.
The class is designed to prepare students for transitioning to college or the job market, Baas said. “For this next step, what English-related skills do they need?”
Unquestionably, social media skills fall into this category.
“There’s this whole social media side to our lives and how that can impact the professional side of our lives,” Baas said. “Often our students ignore this, and they react and post without thinking about the future implications of this.”
Opportunities abound if you avoid the pitfalls
Wyse hires a lot at its boutique ad agency and knows the skills young people bring to digital platforms. They can use these skills to build their portfolios and demonstrate how well they use different platforms, she said in a conversation after the event.
But “sustainability” is important. People need to ask themselves if they’ll be proud of something they post 15 years from now or if it might negatively impact them in pursuit of their career goals, she said.
Wyse said it’s also important for students to remember — in our emotionally charged world — that social media interactions don’t have the nuance of a face-to-face conversation. “We have to remember that these are human beings on the other side,” she said.
Overall, it’s in their power to control how social media affects their lives, Wyse said.
“As Spiderman said, ‘With great power comes great responsibility.'”
Destin said red flags for employers include former employers, lifestyle concerns, discriminatory comments, drug and alcohol use, especially for underage applicants, racy and inappropriate photos , lies about qualifications and political messages.
keep it clean
For others hoping to monetize their posts, Destin said to think about what you want to be known for. She found a niche by traveling to Michigan and publishing her experiences and created employment through partnerships with Michigan tourism organizations. His presence quickly grew on TikTok, leading him to pursue his idea full-time.
“I wanted to get paid to travel to do what I love,” she said.
The students said the information made them think.
“People will judge your appearance. If you walk into the school and dress in shreds, they’ll think you’re in shreds; if you post bad stuff, they’ll think you’re a little badder,” Evie Schaidt said. “A lot of it is common sense, but it made me think a bit more.”
Senior Taylor Nitz added: “As someone looking to get into entertainment, having a good social media following is very important to me…I know there are a lot of kids in this. school who want to do sports or entertainment in college, so that’s really important. They want to make sure their social media is really clean.